Playboy Marfa Could be Death of Prada Marfa 9/16/13
CBS 7 News Reporter
September 16, 2013
Marfa - It's become a popular and controversial roadside attraction in west Texas, the now illegal Playboy Marfa attraction. Now another popular attraction could be deemed illegal as well.
You've seen Prada Marfa along the highway, but it may not be around for much longer. Playboy Marfa is to blame.
The trouble stems after the transportation department deemed Playboy Marfa illegal in July, because it's considered an illegal outdoor advertisement because of the tradmarked Playboy bunny logo without a permit.
Now some people, including the department, wonder whether the same logic could be extended to the Prada work. Texas Monthly reports, Assistant Attorney General Oren Connaway, questioned Prada Marfaís status on July 9, writing in an email, ďArenít the fake PRADA MARFA store signs on US90 in Valentine illegal ads, too?Ē Texas Monthly goes on to report that Wendy Knox, the transportation departmentís supervisor of the Outdoor Advertising Regulatory Program, replied to him that the Federal Highway Administration had confirmed it was illegal.
Itís a topic that is currently being discussed.
A rep for Prada Marfa say its not an advertisement, but rather an art statement that's on private property.
So now eight years after opening, Prada Marfa could be forced to close.
No word on when a decision will be met.